DITA

The mobile future of content

Rich Media - Sat, 2010-03-20 04:20
There has been a steady stream of upbeat, expansive reports on the future of mobile marketing and advertising (most of which—if you track these sorts of predictions—tend to wildly overshoot their mark), coupled with prognostications that the internet as we... Astoria
Categories: DITA

The publisher's gold mine

Rich Media - Wed, 2010-02-17 16:45
There appears to be a growing trend among content publishers of using targeting technologies to focus and solidify their relationships with their customers, rather than passing customer data to their ad network ecosystem. Although the benefits of this type of ... Astoria
Categories: DITA

Fully mobilizing rich media through content management

Rich Media - Fri, 2010-01-15 21:58
Mobility trends are clear and undeniable, it is not just that the global market for mobile devices is now measured in the multiple billions, but also that the next generation of mobile devices has gained traction at a remarkable rate.... Astoria
Categories: DITA
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