Generative AI search engines are here, and they're about to flip the world of technical documentation on its head. These tools won't just tweak how we create, find, or read tech content in the next ten years—they'll completely reshape it.

Let's take a look at what's coming and how it's going to shake things up.

Search That "Gets You"

Generative AI search engines are kicking keyword searches to the curb. Instead of wading through endless links, you'll get straight-up answers that match what you're asking. For this to work, documentation teams must rethink their content—making it clear, bite-sized, and easy for AI to identify, understand, and digest.

Imagine a developer hits an authentication error in API version 2.0. Instead of pulling their hair out while searching, they ask, "How do I fix this error in version 2.0?" Boom—AI answers are delivered on a silver platter, pulled from release notes, FAQs, and code examples. No rabbit holes. No swearing at the screen. Just the right info, right when and where you need it.

The Death Of The Keyboard: The Future Is Conversational

And let’s talk about how all this is changing the way we interact with tech. Generative AI is rewriting the rules for keyboards and typing, making them feel like yesterday's tech.

Why type out awkward, choppy keywords like "fix API error v2" when you can say, "How do I fix this API authentication error in version 2.0?" AI loves a good conversation. It can turn searches into natural, intuitive chats instead of a guessing game with keywords.

Voice input is stepping in as the new favorite.

Why Type When You Can Ask Alexa Or Siri To Figure It Out?

And for the times when typing is still necessary, AI shortens the back-and-forth. It delivers straight answers, so you don't have to refine your search a dozen times. Plus, you can skip typing altogether with multimodal input on the rise. Upload a photo of an error message or tap on predictive suggestions, and AI will deliver the goods.

Sure, keyboards will stick around for professional work or those moments when voice input isn't ideal, but they're no longer the show's star. AI prioritizes ease and efficiency, letting us ditch clunky keyword searches for something that feels human. The future is conversational, and the keyboard is learning to share the spotlight.

Generative AI Search Engines Are Kicking Keyword Searches To The Curb

Early data from Microsoft Bing AI and Google Bard shows people love conversational AI that cuts to the chase with direct answers. Microsoft even bragged that over 100 million people started using Bing daily after they added AI—yes, Bing. Who saw that coming?

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Circle April 7-9, 2025, in bold red marker because San Jose, California, is hosting ConVEx 2025.

This 27th annual confab gathers the sharpest minds in technical documentation, content strategy, content engineering, and content operations. Experts share tips, tricks, and secrets to creating, managing, and delivering better content.

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The Center for Information-Development Management (CIDM) delivers this annual event, seamlessly blending learning, networking, and inspiration.

Why You Should Be at ConVEx 2025

ConVEx packs a ton into two days. It's not just PowerPoint slides and coffee breaks.

Here's what's in store for attendees:

• Mind-Expanding Presentations: Industry experts will share tips, tricks, and tools you can actually use. Think strategies for tackling your biggest documentation headaches, not boring buzzwords.

• Panel Debates: Join smart people arguing (nicely) about how to fix content chaos, scale operations, and make self-service content less of a hot mess.

• Real-World Stories: Want proof that this stuff works? Case studies will show how top companies beat the odds, streamlined their processes, and made measurable progress.

Browse the Cool Tools Zone

Okay, it's officially called the exhibition area, but let's get real—it's like a candy store for tech doc geeks. Stroll through and check out the latest software, AI tools, and workflow hacks that will save you time, impress your boss, and maybe even make you look like a wizard at work.

Software and service vendors are ready to chat about everything from localization to automation. No awkward sales pitches—just helpful info, product demonstrations, and maybe some tasty chocolates.

Who Should Show Up?

If your job involves creating or managing technical product information or documentation content, this event practically calls your name. It's perfect for:

• Documentation Managers: You're tired of herding cats and need systems that work.

• Technical Writers: Learn tricks to improve your skills and avoid reinventing the wheel.

• Content Strategists: Get ideas for making content people want to use.

• Product Managers: Find out how great content makes customers happier (and your life easier).

• Customer Experience Pros: Find out how great content creates happy, loyal customers who spread the word about your offerings to others.

Why San Jose?

Because Silicon Valley, baby! It's tech central, and San Jose is where innovation, culture, and excellent tacos collide. You'll leave the conference buzzing with ideas—and maybe with a new favorite lunch spot.

Don't Sleep on This

ConVEx 2025 is your chance to meet like-minded pros, swap ideas, and learn from the best. You'll leave smarter, better connected, and armed with solutions to your toughest challenges. Don't miss it!

See the full agenda, speaker lineup, and registration details.

Pro tip: sign up early to lock in your spot. If you act quickly, you can save 10% off the cost of registration when you use discount code — TCW — at checkout.

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Let’s face it: as technical writers, some of us spend a inordinate of time staring at code blocks, inline commands, and system outputs. And when we’re not deciphering the latest JavaScript spaghetti, we’re formatting Markdown in Docs-as-Code workflows that feel like a modern-day version of the myth of Sisyphus.

Enter Monaspace fonts—a new type family that promises to make our lives easier and our documentation more readable.

Before you roll your eyes and mutter, “Another font?” let me explain why Monaspace isn’t just another fancy typeface. It’s a font system designed explicitly for technical content, and it might just make you fall in love with typography. Or at least tolerate it more.

What Are '“Monaspace” Fonts?

Monaspace is the Swiss Army knife of fonts: versatile, practical, and unexpectedly stylish. It’s a family of five distinct fonts—Neon, Argon, Xenon, Radon, and Krypton—each with its personality and purpose.

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I once thought structured content was the pinnacle of technical writing sophistication. Like labeling all your moving boxes and patting yourself on the back for being organized, I marveled at its clean tags and nested elements, smugly assured that everything was in its place. But just as you can’t solve life’s problems with a color-coded filing cabinet, I’ve come to realize that structured content, while essential, isn’t the whole story.

Welcome to the world of semantic structured content,
where you organize data to make it meaningful.

Structured Content: The Foundation

Structured content organizes information into a predictable framework using markup languages like Extensible Markup Language (XML) or its specialized cousin, the Darwin Information Typing Architecture (DITA). It locks in consistency, makes reuse a breeze, and lets you publish content across platforms and channels.

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Structured content has been a lifesaver for tech writers, rescuing us from the Wild West of unstructured documents and giving us scalable workflows instead of headaches.

But here's the rub: structured content, while fantastic for organizing information, doesn't know what it's talking about. It's like following a recipe exactly but not understanding why baking soda makes the cookies rise. Sure, it's got the structure down, but where's the meaning? Enter semantic content.

Semantic Content: Adding Meaning to Structure

Semantic content, the sophisticated older sibling of structured content, is the key to unlocking a deeper understanding. It doesn't just organize information; it explains what the content means and how it connects to other information. Using technologies like RDF or vocabularies like schema.org, semantic content enriches structured content with context and relationships that machines—and humans—can understand, enlightening readers and enhancing their knowledge.

Think of it like this: structured content is a beautifully organized cookbook written in XML. Semantic content is the same cookbook, but with notes in the metadata that say, "This recipe pairs perfectly with that one," or "Use this ingredient as a substitute in case of dietary restrictions." It's all about adding meaning to the structure, making the content more intelligent and thus more informative.

Here’s another example: a structured content model might include a product name, description, and specifications in a table. Semantic content, however, would go further by explicitly defining relationships, such as "Product X is compatible with Product Y" or "Specification A is required for Feature B." This added layer of meaning allows AI systems to draw inferences, answer nuanced questions, and create contextually-relevant connections that structured content alone cannot.

Why You Need Semantic Structured Content Now

You might think, "This sounds great, but do I need semantic content right now?" The answer is an unequivocal yes. AI and machine learning systems are rapidly becoming central to how people access information, and they thrive on context. They need content that doesn't just say, "Here's some data," but also explains, "Here's why this matters and how it connects to everything else."

For example, structured content can give users detailed specs and instructions if you write product documentation. Semantic content, however, can tell them how features relate, which configurations are compatible, and what scenarios call for specific actions. It helps AI systems answer complex user questions, create personalized recommendations, and support richer user experiences.

Without semantic content, your content is just an instruction manual;
with it, it becomes an intelligent assistant.

So, How Do You Get Started?

Transitioning from structured to semantic content might sound daunting, but it's more manageable than you think. Start by understanding the basics of semantic technologies like Resource Description Framework (RDF), JSON-LD, and Web Ontology Language (OWL).

Look at your content and identify key relationships—what connects to what, and how? Adopt semantic standards like schema.org or industry-specific vocabularies to ensure your content is machine-readable and interoperable.

Most importantly, you should collaborate with your team to weave semantic thinking into your content strategy.

The Natural Evolution of Technical Documentation

The shift from structured to semantic content represents a natural evolution in technical communication. As the demand for smarter systems and personalized user experiences grows, so does the need for content that not only organizes information but also makes it understandable to machines. By embracing semantic content, technical writers can not only meet today’s challenges but also help shape the future of intelligent communication systems.

Now is the time to lead this transformation.

Are you ready to make the shift? 🤠

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Ready to help shape the future of customer self-service? Heretto's groundbreaking research survey is back for its second year, and your voice is more crucial than ever.

The 2025 State of Customer Self-Service Survey goes beyond basic trends – we're uncovering the strategies that turn good support into exceptional customer experiences.

Whether you're crushing it at self-service or just getting started, your insights will help companies across industries unlock their full potential.

By participating, you'll:

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Don't miss your chance to influence how businesses evolve their self-service strategies.

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[TLDR] A recent study, "Listen to Your Users: The Effect of Usability Evaluation on Software Development Practice," by Marta Kristín Lárusdóttir, an Associate Professor at Reykjavik University, provides insights of value to tech writers into the impacts of usability evaluation methods on software development.

Related: A Systematic Review of Software Usability Studies

Software has slithered into every corner of our lives, quietly elbowing its way into our shopping carts, Netflix queues, and even the spreadsheets where Karen from accounting secretly plots world 🌍 domination.

It’s the invisible concierge of modern existence, fetching cat memes while scheduling your root canal. Try to avoid it, and you’ll find yourself in a standoff with a self-checkout machine that seems to know your darkest secrets but still insists you didn’t bag the kale.

Widespread reliance on software apps makes usability critical. Tech writers are essential in creating clear, user-friendly documentation that reduces frustration and enhances usability satisfaction with software products.

What Is Usability?

"The extent to which a product can be used by specified users to achieve specified goals with effectiveness, efficiency, and satisfaction in a specified context of use."

Source: International Organization for Standardization (ISO) 9241-11, Ergonomics of human-system interaction—Part 11, Guidance on usability

Why Evaluating Usability Matters

Usability evaluation is like watching someone try to fold a fitted bed sheet—it reveals how well (or catastrophically) people interact with a system.

When system design leaves users bewildered, tech writers are saddled with the fallout, scrambling to cover up the cracks with explanations that shouldn't have been necessary to create in the first place.

Related: The 10 Most Common Reasons For Poor Usability

Software Usability Lessons Learned

Usability Testing Gold Standard: The Think-Aloud Method

The Think-Aloud method is the gold standard for usability testing. It’s like eavesdropping on someone's inner dialogue while they navigate your software—only they know you're listening, and they're kind enough to talk out loud so you can hear their thoughts.

This technique helps evaluate usability by having users discuss their thoughts, decisions, and frustrations as they interact with a product or system. Their real-time narration shows you what they find easy, confusing, or difficult to use. Watching actual users struggle, triumph, or groan through real-world tasks uncovers challenges you might not otherwise notice.

Why Heuristic Evaluations Alone Are Insufficient

While helpful, heuristic evaluations can't compete with the raw, unfiltered honesty of a real-world user saying, "Wait, WTF am I supposed to click?"

Heuristic evaluations and the Think-Aloud method are like two very different dinner guests at a usability testing party.

The heuristics expert arrives early, armed with a checklist and a knowing smirk, pointing out all the theoretical flaws in the seating chart before anyone arrives. Meanwhile, the Think-Aloud participant strolls in fashionably late, sits down, and narrates their dinner experience in real time—“Why is the soup cold?” or “I can’t figure out which fork to use.”

Related: 10 Usability Heuristics for User Interface Design

Diverse Evaluation Methods Yield Richer Usability Insights

Mixing usability evaluation methods is like combining ingredients in a recipe—you get more flavor and texture.

Heuristic evaluations are fast, efficient, and perfect for catching broad issues early on. The Think-Aloud method, on the other hand, takes more effort but reveals what goes wrong when the guests (or users) interact with the product. Together, they make a well-rounded pair, offering the expert’s foresight and the user’s experience to create a more usable product.

Heuristic evaluations establish the structure, while incorporating real-world observations provide you the messy, juicy details. Together, they tell the full story of how users actually engage with a system.

For tech writers, this means you can predict the wild variety of ways people will tackle a task and create docs that speak to everyone, from the fearless power-user blazing through menus to the newbie poking buttons as if they might explode.

Tech Writers Should Prioritize Updates To Documentation That Align With High-Impact Usability Fixes

Tech writers should consider making updates to their documentation that align with high-impact usability fixes. Think of it as triaging a dinner party gone wrong—you deal with the kitchen fire before worrying about the slightly overcooked green beans.

This means playing the alignment game—focusing on updates that tackle the usability quirks most likely to trip users up. The goal? Craft content that explains and hands users the tools to succeed, even when the system isn’t optimized to work as easily as it might otherwise.

This gap between “it works” and “it works for humans” is where usability experts, designers, and yes, technical writers, swoop in to save the day. But until usability as a priority gets a permanent seat at the development table, the effort to make software truly user-friendly will remain the odd one out, quietly waiting for its turn to shine.

High-impact fixes address the parts of a system where users are most likely to stumble, curse, and possibly throw their smart phone across the room. Updating the documentation to match these fixes saves users from unnecessary agony and makes you look like the hero who actually understands their plight.

Plus, it’s a smart way for you to work. Why should you spend hours perfecting instructions for obscure features no one uses when you could tackle the big stuff everyone complains about? It’s like choosing to patch the roof instead of rearranging the furniture while rain pours in.

And let’s be honest: when you align your updates with what developers are fixing, you’re not just helping users—you’re making the whole team look good. Who doesn’t love a little mutual back-patting?

Why Don’t Software Devs Focus On Usability, Anyway?

The study didn't just lift the curtain on software developers and usability—it exposed a truth we all know, but don't love to admit:

Developers, no matter how much they appreciate usability data, are stuck in the land of tight deadlines and impossible to-do lists. They can't fix everything, so they cherry-pick the disasters that scream the loudest.

Software developers don’t focus on usability as much as you’d think because deadlines, feature requests, bug fixes, and management’s insistence on adding “just one more thing” tend to push usability into the corner like the kid no one wants on their dodgeball team.

It’s not that they don’t care; it’s just that “Does this button make sense?” tends to lose out when “Does the app crash?” is still on the table.

And, let’s not forget the classic “developer goggles” syndrome. Developers know how the system works because they built it, so they assume users will magically understand it, too. Add a sprinkle of budget constraints and a dash of “ship it now, fix it later,” and you’ve got a recipe for a product that sometimes feels like it actively dislikes its users.

Tech Writers: Don’t Let Usability Take The Back Seat

As much as you’d like to think perfect software falls from the sky, it’s a team sport, and technical writers are on the front lines. When usability takes a back seat, you’re explaining away the quirks, translating chaos into clarity, and ensuring users don’t toss their laptops out the nearest window. But imagine a world where usability isn’t an afterthought. Imagine if technical writers, developers, and designers worked together from the start to create systems that don’t just work—but work beautifully.

It’s not just a dream; it’s a goal worth striving for. In the end, making technology accessible and delightful isn’t just good for users—it’s good for all. So let’s stop patching over cracks and start building bridges.

Who’s in?